You know how in Youtube, when you’re watching a video, there’s the list of “related videos” on the side?
Those always get me.
I try to jump on youtube to watch one clip and suddenly an hour’s passed and…
Ah shutup, I know you’re the same.
But I got to thinking the other day, how long will it be before we see…
A Google Search that includes “related results” or “people who viewed this page also viewed…”
At first I thought, well the reason they can do it with Youtube is that when you’re watching the video, you’re ON youtube.com but when you’re on a webpage you’re on someone elses site.
But then I got to thinking that there wouldn’t have to be a “related videos section”…
Imagine this…
Google has plenty of information about you.
They know what you email people about (gmail) they know what you look at online and for how long (google toolbar), they know which sites you click on when you search, they know about your websites (google analytics)…
I wonder how long it will be before the results you see in a search, will be different to the results your friends see?
Google takes the information about you that it has from your Gmail, GA, Gtoolbar, Gchat and whatever else and puts you in a big database where it compares you to other people who talked about the same things, wrote about the same stuff on their blog, searched for the same things, clicked on the same kinds of results in the search engines, and so on…
It determined that the people who were most liked you (talked about the same stuff, searched the same stuff etc), clicked on X search result when they searched for X and so they determined that X was the most relevant result for you and displayed it first in the SE’s…
Because really, (while questionably invasive) that would be the ultimate search engine wouldn’t it?
It works for Amazon and many other sites – why should G not do the same?
What do you think?
How long will it be?
What will it do to the SEO industry…?
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Apparantly this stuff is already in the works atleast what Ive heard a few months ago. Google has been testing some of these ideas for quite sometime now.
Brian,
They have?
Please let me know where I can learn more about these tests? Got a link?
Andrew
First time I ever thought about it…but doesn’t sound bad.
If you think about it though, this concept is already in place..with ads, adsense, blogroll, commenter’s websites, links in posts, etc. so there are a ton of related links on a website already (if the website is any good)..
But no doubt big G will find a way to dominate this with something more than just adsense…but could they monetize it as much as they do with adsense?
Stuart Stirling
I think that Garry Conn was talking about how he could change his SERPs for certain terms by logging in an out of iGoogle. I could not find the post, but I am pretty sure that is correct. Will let you know if I find it.
Hey Andrew I’ll do some research today but it was on the techcrunch.com site. It was an article talking about some of the ideas Google is testing. They had a voting system in the search results where a user could vote the results. Kinda like what Digg.com does
Brian,
Right, I know about the voting – but I didn’t know they’d tested search results based specifically on user data.
Andrew